Tara's career started in news journalism, but she quickly fell in love with content strategy, branding, and startups. A generalist with a knack for organizing and bringing creative solutions to any problem, she's a natural leader and loves helping brands figure out who they are and how they can grow smartly and sustainably.
Her experience includes leading content strategy for T Brand Studio, the New York Times's content marketing agency and running brand strategy for Greatist. She was the first editor and strategist for OPEN Forum, launched and led editorial for Makeup.com, and also led the conception and launch of AHA's first content marketing program.
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